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mobile clienteling

Contact: Eye, Heart, and Mind

We are in a digital age, and retailers need to come to terms with that. With data that can be gleaned from consumer behavior over the web and mobile, there is a great opportunity to cater to each individual who enters a store. When sales associates use data and customer profiles to cut through the small talk and become a genuine advisor, we call it mobile clienteling.
mobile clienteling

Mobile Clienteling: Completing the Customer Service Circuit

Online stores may be well-established on our computers, but they certainly have not rendered the brick and mortar operation extinct. For all of the truckloads of packages that Amazon and others ship to home addresses, there remain millions of consumers who regularly shop in person for groceries, clothing, hardware, and more.

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